Sustainability
Responsible fashion
Being environmentally conscious is one of the core values at RainSisters - and this is how they incorporate sustainability and responsible production into their garment design and daily care.
Functionality meets sustainability
Everyone agrees that the main goal of women's clothing is to look good. Strong, lively colors and shades, classic lines and cuts that flatter the figure and emphasize our natural curves - this is women's fashion. The goal is always to make sure that women are both beautiful and feel beautiful when they wear the coats!
But looking good often comes at the expense of functionality and comfort. This is their mission - to change this view. They believe that femininity can be functional, and that beauty can be pleasurable. All in one.
They pay special attention to the small details that can make a big difference when wearing one of their coats: a large hood with adjustable lace tighteners to ensure that no rain gets in your face (we all hate our mascara running in the rain - yuk!), hidden snaps and large hidden pockets in the side seams to hide a lipstick, phone or a child's healthy treat. Every feature they include in their coats serves a specific purpose while staying true to their philosophy of making it all look beautiful.
Sustainability meets practicality
In today's environmentally conscious world, we are all encouraged to buy fewer items and choose durable products that stand the test of time. There are many reasons to support this way of thinking, and luckily a RainSisters coat ticks many points off that list.
They can be worn for any occasion, whether it's a fancy dinner party in a sprawling mansion or a night out to watch a soccer ball game with the kids. Heels or trainers, bling or casual - the coats suit every situation. Wear your coat whatever the weather without worrying about how you'll look. Button it back when the rain pours down, or open it for a trendy swish and swing on sunny days in spring. You never have to worry because all the coats are made from the same high-quality membrane fabric, making them breathable, warm, waterproof, windproof and silent no matter how active your lifestyle is.
Sustainability meets quality
The membrane fabric used to make all RainSisters coats is superior quality, highly durable and easy care, meaning you'll be able to use it for years to come without having to invest in another one.
Sustainability meets timelessness
Classic garments are those that are so perfect that they never go out of style. A little black dress, a white shirt, floral prints, jeans, trench coats, an hourglass shape on a woman's body. The RainSisters coats also represent such classic fashion. They are unique, functional, elegant and endlessly usable. They're not going to be out of step with tomorrow's newest trends. Their designs are here to stay. This is crucial for the thinking about responsible fashion. Instead of accepting the clichés of wearing a dress only once, or that certain colors and styles are only trendy once a season, we as consumers need to change that our ethical thinking. The covers look fantastic, and will be just as relevant in 5 years, or 50 years.
Sustainability means small production quantities
Their coats are made locally in an ethical environment. They never mass produce and take the time to ensure each coat looks perfect for each customer. They want the coats to find their perfect homes and stay there for a long time, even if it takes a little longer to complete that process.
Sustainability means minimal waste
There is a significant amount of waste produced in the fashion industry. If the garments are not assembled correctly, around 10-15% of the fabric is lost, which is harmful to the environment. They have invested in digital solutions to ensure that they only use what they need to minimize the amount of waste that occurs.